https:\/\/grecupartners.ro\/nom\/nefolosirea-m\u0103rcii-\u00een-form\u0103-\u00een-care-a-fost-\u00eenregistrat\u0103-conduce-la-pierderea-drepturilor-conferite-de-marca\/<\/a><\/p>\n\u00cen cazul m\u0103rcii FASHION TV, ra\u021biunile membrilor Comisiei de Apel EUIPO pentru care au dec\u0103zut titularul din drepturi au fost urm\u0103toarele:<\/p>\n
Folosirea denumirii \u201cFASHION\u201d pentru b\u0103uturi, f\u0103r\u0103 elementul \u201cTV\u201d, nu reprezint\u0103 o dovad\u0103 a folosirii m\u0103rcii \u00een cauz\u0103, deoarece aceast\u0103 omisiune afecteaz\u0103 distinctivitatea m\u0103rcii.<\/p>\n
De\u0219i titularul a depus mai multe poze de pe spatele produselor unde ap\u0103rea sintagma \u201cby FASHION TV\u201d, nu se poate contabiliza ca o dovad\u0103 de folosire a m\u0103rcii \u00een cauz\u0103, deoarece consumatorii \u00een\u021beleg care este produc\u0103torul produselor, dar nu vor percepe indica\u021bia ca fiind marc\u0103 aplicat\u0103 pe produsul respectiv.<\/p>\n
Mai mult dec\u00e2t at\u00e2t, majoritatea probelor nu erau datate \u0219i nu se poate stabili dac\u0103 marca s-a bucurat de o folosire constant\u0103, f\u0103r\u0103 \u00eentreruperi semnificative (motivele pentru nefolosirea unei m\u0103rci trebuie s\u0103 fie justificative: stare de r\u0103zboi, embargou, s.a.m.d.).<\/p>\n
Dintre produsele pentru care titularul a \u00eencercat s\u0103 demonstreze folosirea, Oficiul nu a identificat dec\u00e2t \u201cb\u0103uturile energizante\u201d, iar pentru \u201cap\u0103\u201d nu a fost depus dec\u00e2t un affidavit (similar unei declara\u021bii pe propria r\u0103spundere \u2013 nefiind \u00eenso\u021bit de alte probe), nicio alt\u0103 prob\u0103 nefiind depus\u0103 \u00een sprijinul celorlalte produse alcoolice sau non-alcoolice (mai precis, bere, ap\u0103 mineral\u0103 \u0219i carbogazoas\u0103, sucuri \u0219i b\u0103uturi din fructe, siropuri, b\u0103uturi alcoolice).<\/p>\n
Spre exemplu, \u00een cadrul magazinului online FASHION TV era v\u00e2ndut produsul de tip Prosecco av\u00e2nd urm\u0103toarea descriere \u201cFASHION PROSECCO by Michel Adam, a product of Fashion TV, is dedicated to all people that love fashion\u201d, iar aceast\u0103 prob\u0103 nu poate fi contabilizat\u0103 ca o dovad\u0103 pentru folosirea efectiv\u0103 a m\u0103rcii FASHION TV pentru b\u0103uturile alcoolice, ci doar c\u0103 o indica\u021bie a produc\u0103torului produselor respective.<\/p>\n
De asemenea, imprimarea pe produse a altor m\u0103rci de\u021binute de titular, cum ar fi celebrul \u201cdiamant\u201d nu este de ajuns pentru a sus\u021bine folosirea efectiv\u0103 a m\u0103rcii FASHION TV.<\/p>\n
\u00cen final, pentru toate motivele de mai sus, titularul a fost dec\u0103zut din drepturile conferite de marca FASHION TV \u00eenregistrat\u0103 pentru b\u0103uturi alcoole \u0219i non-alcoolice, iar cheltuielile aferente procedurii de dec\u0103dere au fost puse \u00een sarcina acestuia.<\/p>\n
Pentru a nu risca s\u0103 pierde\u021bi drepturile asupra m\u0103rcii pe care o folosi\u021bi, recomandarea noastr\u0103 este ca orice modificare s\u0103 fie efectuat\u0103 doar dup\u0103 ce a\u021bi consultat \u00een prealabil o agen\u021bie specializat\u0103 \u00een proprietate intelectual\u0103, deoarece chiar \u0219i folosirea m\u0103rcii \u00eentr-o form\u0103 alterat\u0103 poate avea consecin\u021b\u0103 dec\u0103derii din drepturi, precum observ\u0103m \u00een cazul de mai sus referitor la marca FASHION TV.<\/p>\n
Marian Constantin \u2013\u00a0Consultant Juridic<\/em><\/p>\n\n
<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"
Fashiontv.com GmbH pierde drepturile asupra m\u0103rcii europene FASHION TV \u00een urm\u0103 unei ac\u021biuni \u00een dec\u0103dere introdus\u0103 de o societate olandez\u0103. \u00cenc\u0103 din anul 2008, marca notorie FASHION TV a fost depus\u0103 spre \u00eenregistrare \u0219i pentru produse de tip b\u0103uturi alcoolice […]<\/p>\n","protected":false},"author":1,"featured_media":4285,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false},"categories":[2],"tags":[1617,1613,14,168,1615,136],"yoast_head":"\n
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